ELECTROLUX OHITA | PORTABLE AIR CLEANER AND REPLICATOR

The times of products that are strictly utilitarian and the ones that are strictly for decorational purposes is long gone. More and more products serve a practical purpose, whilst making the environment look better. This is the case with the 2013 Electrolux Design Lab‘s semi-finalist, Ohita air cleaner and replicator, but they have moved one additional step forward.

Ohita air cleaner and replicator contains bamboo charcoal which balances the amount of humidity in the air. You can buy several different modules which synchronize with each other in order to have more effect in processing larger amounts of air.

Additionally, every module can replicate the features of the air at any place. Just imagine, having the smell of your favorite flower, or even bakery everywhere you go. Yes, even in overcrowded and smelly public transport.

The modules are designed in order to let you use them to your liking, creating different decoration forms on the place where you are using your modules. It can be placed on any flat surface, and several of them, when put together immediately synchronize and start breathing in the same rhythm.

Moreover, light reflection changes make them seem like they are alive and moving. But their purpose does not end when you leave your house or office. You can take a module with you – on a strap of your backpack or on your T-shirt, for example – anywhere you go and thus stop worrying about the air pollution.

Speaking of taking them with you, the middle surface of each module can have different color, making it a lot easier to match with your outfit for that particular day. Even the features that are there solely for practical reasons are wonderfully designed. For example the ON/OFF button at the top of the module, or the battery and filter life indicating lights on the side.

Honestly, there is not one thing wrong with Ohita.

[images via Electrolux Design Lab]